Much great work has been done over the years, by us and other leading allergy charities, to raise awareness of the seriousness of allergies and anaphylaxis. The practical challenges of going on holiday, eating out, starting school are one thing and for years we have provided a wealth of information to help with these challenges. But there is still much work to be done to tackle the often ‘hidden’ emotional challenges that come with living with serious allergies.
With that in mind, we have chosen to focus on the emotional impact of allergies with our theme for Anaphylaxis Awareness Week 2024…. The Hidden Battle with Allergies.